By Veronica Botet Garcia | Posted March 10 2010
Virtual medical practice, sometimes referred to as “telemedicine,” is a topic of frequent health conversations. Maybe you’ve heard of the NowClinic. It’s a service that offers a “face-to-face” visit with a doctor…through video chat.
Unless you live in Texas, you’ll have to wait to try out NowClinic. It’s being introduced state by state, starting with the lone star. Created by OptumHealth (a division of UnitedHealth Group), it operates independent of insurance coverage. That’s a first.
This New York Times article, written when NowClinic was first introduced, reveals some mixed emotions concerning this type of virtual practice. One doctor called it a “pale imitation” of an in-person visit, others think it’s the future of healthcare and a way to offset shortage areas and overcrowded medical facilities.
Face-to-face visits are essential in creating a meaningful relationship with a doctor. But once those have been established, virtual communications can be a great way to build the relationship and cut down on costs and time. Our Better Health Conversation is designed not to replace an in-person visit, but to make that visit more valuable.